Shilo Sanders, the son of Deion Sanders and former University of Colorado star player — no, not that one — has signed with United Talent Agency, The Hollywood Reporter has learned.

Sanders, who was a standout safety on dad’s Colorado Buffaloes, has signed with UTA for all things not-sports. Shilo, Shadeur and Deion all do their sports business ventures through SMAC Entertainment, which was co-founded by New York Giants great Michael Strahan; Shadeur and Deion retain SMAC as representation in all spaces.

Shilo Sanders went un-drafted, but signed with the NFL’s Tampa Bay Buccaneers — for a little while, at least. Sanders was cut during the preseason, though remains open to recruitment should the opportunity come up. Not that he’s just sitting around waiting — these days, Shilo works in (and is seeking work in) fashion, media and entertainment, which is where UTA comes in.

Sanders’ credits include a small but meaningful role on Black Mafia Family (Shilo played his dad Deion). He has modeled for Louis Vuitton (Fall-Winter 2024), has a YouTube channel with 219,000 followers and has brand deals with Porsche, Google and Actively Black.

Shilo Sanders began his college football career at South Carolina before following his brother and dad to Jackson State and then again to Colorado.

Shadeur Sanders, considered among the top QB prospects of his draft class, famously fell in the 2025 NFL Draft all the way to the fifth round; he was finally selected 144th overall by the Cleveland Browns. As the team’s third-stringer, he has yet to see the field. But following a recent trade that sent Joe Flacco to the Cincinnati Bengals, Shadeur Sanders now finds himself the Browns’ backup quarterback, behind fellow rookie Dillon Gabriel (third round, 94th overall) and ahead of the injured Deshaun Watson.

Deion Sanders is an NFL Hall of Famer. He is among the very few athletes to have played both professional football and professional baseball — and one time he did it in one day. On Oct. 11, 1992, Sanders played a day game for the Atlanta Falcons (NFL) and a night game — a playoff game, no less —for the Atlanta Braves (MLB).